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Add RSS Feed To Website | How, Why & Where

People are all over the Internet in search of information. People who need constant updates about the world visit online websites instead of reading them on the news. Being inquisitive beings, we are constantly searching the internet for knowledge. 

Providing informational content on the website can help you keep your audience engaged and improve your website dwell time. Additionally, you keep your audience informed on pertinent subjects. By doing this, you can expand your business as a whole and increase website traffic. You can easily accomplish the aforementioned objectives with RSS feeds.

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Embedding RSS feeds to your website can surely help you grow your business. People are always on the lookout for fresh and inventive ideas. And bringing an RSS feed on the website is a fairly new concept that people find intriguing. 

A widget for RSS (Really Simple Syndication) feeds is a device that updates data in an XML file that a computer can read with ease. Once this data has been transformed by the RSS reader into a readable format, users can view it.

RSS Feed

Why embed an RSS feed widget on the website?

It’s essential to understand why brands need RSS feed widgets in the first place. We already know that RSS feeds are aggregated from various platforms, and display diverse content. You can add blogs, and articles. Embedding RSS feed widgets on the website are cost-effective and provide valuable information at a very low cost. 

With RSS feed widgets you get updated content that is fresh and unique. It does not display similar content that might break the user’s interest. The content is auto-updated and enlightens the users with new information every time they visit. 

RSS feed widgets also increase your website visibility. Displaying quality and valuable information on the website that is authentic earns users’ trust and builds a connection with them. With increased trust, you build a connection and a brand-user relationship develops, this is the best approach to increase website shareability and bring more traffic to the website.  

We now know the importance of an RSS feed. Continue reading to understand where can this be utilized on a website. 

How to embed an RSS feed widget on the website?

Using social media aggregator platforms is your best option to embed feeds easily with less time. Follow the below steps to embed an RSS feed on your website. 

1. Log in to your social media aggregator account

Create your free social media aggregator account or sign up for an existing one. Click on “Add social feeds” 

2. Create the required widget 

Choose “RSS” as your source platform from the next pop-up. Click “Create feed”. 

3. Moderate and customize your widget

In the editor panel, you can customize and moderate the content in your widget. 

4. Generate embed code 

Once you have successfully created and edited your widget, click “Publish” and choose your website building platform on the list on the next page. 

Adjust the width and height of your widget and copy the code generated below. 

5. Embed the RSS feed on the website 

Paste this code in the body section of the chosen webpage. You can paste this code into any website be it HTML, WordPress, Wix, Squarespace, Shopify, or any other.

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Where to use the RSS feed widget on the website?

RSS feeds collect information from different sources and display them in a readable format that is easy to read. You can enhance the look and appearance of your website with these beautiful widgets. 

Successful websites use these widgets in a carousel format that reaps amazing results. You can play around and display RSS feeds on the product or home page of your eCommerce website. You can also use the header, footer, or sidebar to display an RSS feed on the website. 

RSS content can be in the form of snippets, headlines, backlinks, etc. the widget is updated in real-time and the display gets the latest news on top. The best approach to embed an RSS feed widget on the website is to use social media aggregator tools like Taggbox. 

These platforms allow you to customize the feed as per your requirements. You can change the background, and font, add a CTA button, Card style, change theme settings, and much more. You can also use the custom CSS feature to display creativity above the in-built features. 

The moderation features allow you to moderate the content as per your relevancy. Display only relevant content that is useful for your users. You also have the option to use the profanity filter and remove any unwanted content from the widget. 

Since we have already read about the why and where to embed an RSS widget on the website, it’s safe to say how to embed is the next question in line. So keep reading. 

Wrapping up!

In this blog, we learned how, where, and why embedding an RSS feed widget on the website is beneficial for your brand. You have easy access to curating, customizing, and displaying beautiful and visually appealing widgets on the website. 

This will assist you in providing a superior experience to your readers and enhance website dwell time. You also improve your chances of engagements and boost conversion rates.

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